• International Flavors & Fragrances is joining forces with Israeli food tech startup SimpliiGood by Algaecore Technologies to make a smoked salmon analog completely out of spirulina. A product is expected to hit the market by the end of 2023.
  • SimpliiGood, which focuses on growing the sustainable and nutritious microalgae, will provide the raw material, texture and color of the product. IFF will provide the flavor and aroma attributes.
  • Spirulina is getting renewed attention from many in the CPG food and beverage space for its sustainability and nutritional aspects. It’s high in protein, contains several vitamins and minerals, is linked to boosted immunity and heart health while also being relatively easy to grow.


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